mobileStorm Inc., a Mobile Experience Management (MXM) platform, announced it partnered with JOINGO, the leading provider of mobile engagement solutions for the casino gaming industry, to supply their clients with a unified omni-channel in-app messaging solution in order to deliver an enhanced user experience for casino players.

As mobileStorm’s second notable partnership after the corporate revealed it teamed up with Micro Gaming Technologies, Inc. (MGT) through the 2015 Global Gaming Expo, joining forces with JOINGO is ready to completely transform the way in which casino operators may be able to effectively reach players.

“mobileStorm has evolved to become an important piece a casino’s technology infrastructure because it pertains to sending player offers,” said mobileStorm executive vice president, Darren Withers. “Our deep dive began with hiring intelligent individuals who know the casino space to work closely with our casino clients developing effective mobile and digital programs. We then started simplifying the principle use cases our casino clients need our platform to execute like variable offers and applying casino-specific compliance features, like Age Gate for text message opt-ins. In 2014, we began working with MGT to offer casino players with an ideal way to compliantly opt-in to email and text message programs from a casino kiosk while also reducing the workloads of internal casino staff. We're exited to take another huge breakthrough with JOINGO enabling unmatched capabilities where players can use their casino app, built by JOINGO, to view only valid email offers that can or won't have reached the ever-cluttered email inbox."

Currently, JOINGO is in a position to create, deploy and update a casino’s unique mobile app that harmoniously interfaces with existing player tracking systems. By integrating mobileStorm’s MXM platform with JOINGO’s app framework, players will now even be capable of sign-up for texts and emails, receive push notifications and think about all valid offers directly in the course of the casino’s app. The addition of mobileStorm’s in-app messaging solution will eliminate the uncertainty of even if a casino offer has successfully been delivered and received by the player.

"We are pleased to be working with mobileStorm to provide a continuing omni-channel messaging solution into the casino gaming industry," said JOINGO CEO, Steve Boyle. "This solution gives the casino operator a single interface for messaging while giving the patron control over the methods and frequency of contact."

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