Saturday, January 31, 2015

Snow Storms Cause Online Casino Spikes

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The harsh winter felt along the US eastern seaboard has hurt Atlantic City gaming, but caused growth for online casinos.

The particularly rough winter this year in the northeastern US has caused destination gaming venues in the area to suffer lowered revenues, while leading to increased patronage of online casinos. Atlantic City casinos report winter storms to have added to the downward spiral gambling income in the city is occupying.

Meanwhile, Internet gambling sites were already siphoning some customers away gradually,as the ease of online play inevitably continues to convert players. The difficult weather has made staying at home for entertainment at online casinos not only cheaper, but less torturous than traveling.

Boyd Gaming has said it expects as much as $10 million in lost revenue at the Borgata Casino specifically due to harsh winter conditions.

And another series of storms continues to batter the Northeast, far later in the year than is customary. Snowbirds who travel south to avoid the cold are rearranging plans so as to stay away longer, helping Seminole casinos and race track slots parlors in Florida, but further damaging Atlantic City's customer base.

Studies show that snowy weather leads to rises in play at Internet casinos. According to a survey by LuckyBlackjack, winter storms can cause a rise of as high as thirty percent more players in snowed-in regions.

What the land-based casinos must be concerned about is how many that seek shelter at online casinos stay there, never returning to land gaming.

Published on March 15, 2010 by EdBradley


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